I'm a fan of collagen powder, and this a a good way to go. It's got the mix of collagen types, which I have read provides a broader range of benefits than the boring old bovine collagen. I can't say that I've noticed a difference in how I feel, but I'm sure it can't hurt. As far as taste, this is pretty much flavorless, dissolves easily, and is easy to work in to almost any food. I take it every day in my smoothie, but it also goes well in any hot beverage, or as an addition to soups and stews. Price is comparable to other multi collagens, but significantly more than the baseline bovine collagen.